Dr. Eric Li
Associate Professor
Faculty of Management
Okanagan Campus
Fields
Asia, Canada, China, Diversity, Journalism / Media Studies, Marketing and Consumer Behaviour, Pop Culture, Public Health, Urban Planning / Community Planning
Contact Information
Chosen name and pronouns:
Eric Li (He/Him/His)
Tel: 250-807-8853
https://management.ok.ubc.ca/about/contact/eric-li/
Alternate Contact
Patty Wellborn
Media Relations Strategist
Tel: 250.317.0293
Email: patty.wellborn@ubc.ca
Expertise
social enterprise, social innovation, not-for-profit marketing, pro-social behaviour, multicultural marketing and consumption, consumer well-being, health promotion, consumer privacy, food security, digital marketing, social media marketing, community well-being, sustainable rural communities,
Languages
Mandarin
Cantonese